Monday, November 19, 2007

Stallion Security Company Hires Rotolo Media for Logo Design

Stallion Security a new division of Patriot Security hired Rotolo Media for its logo design. Michael Rotolo had previously done work for Alex Bartoli, a principal in Patriot Security, so when Patriot Security decided to create a new division Alex phoned Michael. Alex came with a strong visual image for what his company wanted embodied in their new logo. To quote him “We want a civil-war cavalry soldier standing up in his stirrups as his horse is rearing up. We also want him to be carrying the American flag and we want to somehow have this superimposed over a flag.” The only aspects of Alex’s described vision that needed to be modified were the instances of the flag in what he wanted Rotolo Media to design for him. We couldn't design the flag as it was during the civil war with all the stars on the blue field, they just couldn't be digitized so that an arm patch could be sewn out properly— they would be too small. So we stylized the flags, giving the one in the soldier’s hand a single star and matching its position closely to where one would occur in the background flag. We also had to specify a slightly brighter blue thread so that the blue field of the soldier’s flag would not get lost against the blue of the background flag. Alex and his partners at Patriot Security were elated with the results.

Posted By: Michael Rotolo President of Rotolo Media

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