Showing posts with label Logo Design. Show all posts
Showing posts with label Logo Design. Show all posts

Monday, November 19, 2007

Stallion Security Company Hires Rotolo Media for Logo Design

Stallion Security a new division of Patriot Security hired Rotolo Media for its logo design. Michael Rotolo had previously done work for Alex Bartoli, a principal in Patriot Security, so when Patriot Security decided to create a new division Alex phoned Michael. Alex came with a strong visual image for what his company wanted embodied in their new logo. To quote him “We want a civil-war cavalry soldier standing up in his stirrups as his horse is rearing up. We also want him to be carrying the American flag and we want to somehow have this superimposed over a flag.” The only aspects of Alex’s described vision that needed to be modified were the instances of the flag in what he wanted Rotolo Media to design for him. We couldn't design the flag as it was during the civil war with all the stars on the blue field, they just couldn't be digitized so that an arm patch could be sewn out properly— they would be too small. So we stylized the flags, giving the one in the soldier’s hand a single star and matching its position closely to where one would occur in the background flag. We also had to specify a slightly brighter blue thread so that the blue field of the soldier’s flag would not get lost against the blue of the background flag. Alex and his partners at Patriot Security were elated with the results.

Posted By: Michael Rotolo President of Rotolo Media

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Image Culture Asks Rotolo Media for Logo Redesign


Keith Roberto of Image Culture, a website enabling photographers to create online portfolios, asked Michael Rotolo of Rotolo Media for a redesign of their existing logo. Keith was looking for something “slicker” as he put it— a look more in keeping with the Web 2.0 aesthetic springing up all around us. Rotolo Media created a combination logo/wordmark for image culture that allows for some nice latitude in how it’s used. The “ic” logo can stand on its own and will no doubt come to be recognized as synonymous with the image culture website and the various online services it offers.

Posted By: Michael Rotolo President of Rotolo Media

Posts are available as content for your newsletter, website, or blog with permission and terms. Contact Rotolo Media for details.

Friday, November 16, 2007

Synergy Ministries Commissions New Logo and Corporate ID System from Rotolo Media


Synergy is a Christian Counseling and Educational ministry specializing in facilitating and improving the dynamics of social communities which are engaged in goal-oriented activities. To put it simply the goal of Synergy’s work and education is to see groups relating and working together at their maximum potential. Synergy, came to Rotolo Media for a new logo and corporate ID system which would communicate their ideals.

The idea of incorporating hands into the logo was discussed as one goal in the design of Synergy's ID. We were pleased to be able to deliver on Synergy's desire. By using stylized iconic hands in such a way as to communicate the coming together of individuals in partnership we created both a logo as well as the "S" of Synergy in their wordmark; a kind of logo within a logo. The Synergy hands logo will be used on its own as in the examples below of the watermark effect in the banner and business card and will with proper branding efforts no doubt come to be recognized apart from the wordmark.

Look for a website and other newmedia projects to follow as Synergy has expressed their strong desire to commission further design work from Rotolo Media.

Posted By: Michael Rotolo President of Rotolo Media

Posts are available as content for your newsletter, website, or blog with permission and terms. Contact Rotolo Media for details.